CONSENT
Purpose-bound
Consent state is checked before a signal is used for targeting or measurement.
Privacy· plain-language summary
Collect less. Prove why.
Advertising requires data, but not indiscriminate data. This page describes the intended posture; the binding terms are the data processing agreement.
01 / CATEGORIES
What is processed.
Each category has a purpose, a retention period, and a permitted exposure path.
| Category | Examples | Purpose |
|---|---|---|
| Account | Tenant, user, role, billing contact | Service operation and billing |
| Advertiser data | Campaigns, budgets, creatives, performance | Execute and measure campaigns |
| Audience signals | Segment membership under consent | Targeting where permitted |
| Event data | Impressions, clicks, conversions, receipts | Delivery, billing, evidence |
| Technical | Trace IDs, device class, coarse region | Security, diagnostics, abuse prevention |
02 / CHOICES
No surprise pixels.
The marketing site does not load third-party tracking without consent, and it does not embed session recording.
MINIMIZE
No content in logs
Audit records store identifiers and digests, not creative or page content.
RIGHTS
Access and deletion
Requests are scoped to the tenant and reconciled with legal retention duties.
03 / RETENTION
Keep what the obligation requires.
Operational evidence must survive the accountability window; marketing data should not outlive its purpose.
Note. This page is a summary. The data processing terms and the customer agreement control.